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SIME 08 – Morten Lund from SIME on Vimeo.
Link to Art Directors Club 08 SpeachLink to LeWeb08

Personal note from Me: My company name is LundXY because XY reflects very well that its two unknown (should have been XYZ…n) but I’m trying to put stuff in to my totally unstructured coordinate system. And sometimes it works – sometimes it does not. I dare to neglect failure – and stick to Anthony Robins idea of categorising it as RESULTS.


- By Michael Lee (see short bio +
cover-story.pdf + )

Morten is the kind of guy that accomplishes more in a month than most of us do in a lifetime. As a self-described Neo-Classical serial entrepreneur, Morten’s impact on the world has left an indelible mark. He has founded and invested in 85 high profile tech start-ups including:

  • VOIP star Skype (recently sold to eBay for $4.3 billion)
  • Anti-virus consumer brand Bullguard
  • Web Agency NeoIdeo (sold to Leo Burnett)
  • Chinese browser Maxthon with 310 million downloads
  • Orolix the fastest growing on-line company in Brazil
  • Commisions free stocktrading Zecco.com (75.000+ clients in 12months)
  • PokerOffice the world leader in poker training.

Morten is a close partner with international top tier venture funds and individuals as: www.dfj.com, www.accel.com, www.nordic.com, Hasso Platner Ventures and many many more…

Tenacious, instinctive and viciously self-promoting. His network activity extends from honing the raw brilliance of young UK programmers to masterminding a sit-down with former President Clinton (as a member of http://www.clintonglobalinitiative.org ) and Richard Brandson to spending quality time with his wife and three children.

Recent activities include starting 61+ companies under his boutique firm LundXY and igniting international communications agency Hello Group founded 2006 and now employing 65 people. On top of all that Morten has started 3 funds – Chinese Property, Indian Tech Ventures and Middle East GreenTech Private Equity Fund. Politics does not apply to Scandinavian entrepreneurs – but Morten has a very deep love to the Danish Social Model where everyone gets the same chance – free schools, universities, roads and hospitals – and where the strong and wealthy takes care of those who have trouble.

And this is just the beginning – his is only 36.


CV for Morten Lund
- not up to date -

2008 | MAR
My son Isak was born – fantastic to get one more healthy baby

2006 | APR
LundXY is formed – I work with many partners in many ways – and choose the perfect partner for each project. Still with focus on PEOPLE – not money.

2005 | OKT

LundKenner formed – Soren Kenner and I decided to join forces in building a venture company build on competences – NOT MONEY.

2005 | Sept 12th
Skype is sold – read blog post – changed my life.

2004 | FEB
Me in FOTRUNE – :) funnny. Niklas and Janus was on the Cover :) The article – feels strange and supercool.

2003 | DEC
BullGuard.com – receives funding from DJF / ePlanet – one of my part goals in life are achieved (Im fucking proud of Heini, Theis, Tomas and myself), now I have to deliver. No doubt that DFJ have found me trough Niklas and Janus’ always flattering presentations of me – and very important Henrik Albertsen from DVP. Im Lucky again

2003 | NOV
My most wild idea ever BullGuard.com – has now had: +45mio P2P installs, 15mio Aplication Downloads 5mio reg. user. And Heini is on board as COO.

2003 | OCT
Skype has now unofficially got funding / and Im suddenly a seed investor in a huge VOIP player Skype.com – feels cool to sit around the table with Bessemer, DFJ, Index… :)

2002 | DEC
My son Linus was born – fantastic to get one more healthy baby

2002 | APR
BullGuard.com – my latest venture is now public. We will launch ASAP – within 2-3 weeks – and danm – it looks good ! It’s as always partner based – and specially co founder Thies is a little hero.

2002 | FEB
Featuring in Euromann p.54 (Danish GQ) – as entrepanuer.

2002 | JAN
Helping Niklas and Janus with the suddenly exploding Kazaa – on business developement. Now playing with 30.000.000 users and growing – to make the worlds largest ISP concept (Died). ALL TOP CONFIDENTIAL – but technology is in alfa-testing and investors are lined up. Even though I’m extremely conservative in spending.

2001 | NOV
Consulting with TeleDenmark (monopoly telco in DK :) on www strategy and dev. Strange to see a company THAT BIG – from the inside. VERY INSPIRING – and I can proudly say that I’ve made at difference.

2001 | SEP
SMSaps is funded by Comitel AS – and the new business model – REVENUESHARE (the DoCoMo model). We are first to launch premium paid SMS with the national telco TDC – now they see that sharing is winning. After 2 years of hard work !!

2001 | JULY
Entering the board of the reconstructed Travelmarket.com – R. Bunch has asked me to present him – in the 35mio DKR – investment.
I left since i did not believe in the guy, BUT I WAS VERY WRONG.

2001 | MAY
Invited to FutureCamp.dk – by the Prime Minister and The Danish Ministry of Tade and Industry. I’m was 5 hours a week telling my surroundings that it was pretty COOL – and that I believe in the vision of making Denmark the #1 IT-nation. The 33 selected people and the 20+ ideas will not do it alone – but with viral and a nonpolitical movement – we WILL MAKE IT [period].

SMSaps in close collaboration with Payfish and heavy media players.
Went out off cash and was handled over to the VERY NONSYMPHATIC smalltimers from Comitel . Pay your V.A.T. guys ;)

2001 | JAN
Profile in LEDEREN, INFORMATION, B. Nyhedsmag., Berlingske..

VindEnHund.dk – (Quiz/Research) – 75.000 reg. Users

Prey4 (reality bites :-) – what a hell.

2000 | AUG
22nd of august The experience of my life – Laura was born :-)

2000 | JUNE
Speaking at Sime, McKinsey (truly flattered !!) … – IT celeb for a year :)

2000 | JAN
Founds – Prey4 – Venture Fund with 2mio £ – together with Henrik Skov Andersen – Erhvervsinvest Nord have been a superb partner – I truly hope that I can pay them back some day.

Mindset4.dk (pr. agency)
Guleroden.dk (online giftshop – still run by the fab Kurt)

2000 | JAN
Weekly profile in Computerworld – READ

2000 | FEB
Acquires share in Reboot.dk - e-event for e-workers – developes a strong relation ship with Mygdall !

2000 | JAN
(top 3 webBureau in .dk) Neo Ideo – my LOVE, my EVERYTHING – whom we sold to Leo Burnett in Jan. 2000 – is becoming an integrated part of the Leo Burnett Group – and looses its solo identity – WoW that’s hard. I invented that name – and Jimmy, Lars & Weikop + Crew made it something unforgettable :( – and I respect the Leo people 200% !

1999 | DEC
Develops revolutionary “Word of mouth” concept for Baileys – SOLD WORLDWIDE
WINS: The DMA International ECHO Awards

1999 | OCT

Concept for commercial launch of Scor.dk (danish online adult contact site) – reaches 13% of DanKort Internet payments by Oct 1999

1999 | AUG

Develops Neo Pro – online project management – used by DSB – the company was later aquired by LeoBurnett Norway

1999 | MAY
Addresses Bill Gates – stammering – but broadcast on DR i prime time – U R WELCOME 2 LAUGH
(I cant find the link on DK.dk – help me pls.)

1999 | MAR
Debut at Sime. Money was small – and Me and Hlin arrived as journalists ; – interviewed Poul Saffo, J. Niel Waintraut, Bill Taylor – and visited Razorfish Stockholm

1999 | JAN
Starts Neo India with Kapil Manchanda

1999 | FEB
Wins the golden @ (a danish online award) for best interactivity for Get2Net.dk

1999 | JAN
Starts Net-x.com – Development of digital surveillance – goes bankrupt after 7 months due to cash problems – and CPH airport has now bought the concept

1998 | DEC
Founds DOTS (First digital economy “air-miles system” in Denmark)

1998 | NOV
Founds Crash Pilots; 15.000 members in 4 weeks !

1998 | OCT
Develops graphical web identity and 15 channels for the get2net portal

1998 | DEC
Starts e.magazine.dk – (full page Børsen & Berlingske)

1998 | JULY
Married 25 July with Hlin Schow Mogensdottir and receives Lisa Olavsdottir, 1989 as a bonus dowry.

1998 | JUNE
Meets Thomas Weikop- future Musketeer-partner in Neo Ideo

1997 | NOV
Medie Compagniet goes bankrupt, due to my bad management.
Rasmus Rask who was partner really did not deserve that (sory Raz.)

1997 | AUG
Develops graphical user interface for the SID home page (national danish workers union)
(I actulally did the photshopdesign)

1996 | APR
ColdSTART & CanvasKickStarting NeatWork – Calls 20-30 prospects every day, has 2-3 newbizz meetings every day

1996 | FEB
Ne@tWork Aps (later changed name to, Neo Ideo AS) – founded together with Jimmy Mayman, Lars Holm Hansen, Henrik Christoffersen & Niels K. Nielsen

1994 | AUG
Four months studies in Montpellier.
(Well “studies” is a fun expression ;)

1994 | MAY
Produces blue books for 105 schools on a 486 – Jannie, Lars, Jimmy, Rasmus.. all friend sitting at the minor kitchen table – making it possible. TRUE ENTREPANEUR.

1994 | MAR

Invents national tour for entertainers Tim & Gordon. (greedy idiots)

1994 | FEB

Founds Medie Compagniet – development of Digital sales- and print systems (On Demand)

1993
Reads the first issue of Wired.
5 years later I had dinner with the fantastic Kevin Kelly (Wired founder) – and got to understand how they tried and succeded with creating a magazine primarily focusing on the posibilieties in technology…

1993
Develops ski concept for Larsen Rejser (Package Holidays)

1993
Creates what today´s students consider the ’student package’: Cap, blue book, sweatshirt, tour and party

1993
Develops revolutionary “computer to print” concept for digital print shops

1991
Commences the M. Sc. (economics) studies in Odense

1991
wins Danish Championship in U18 handball, selected for the youth and U21 national team

1991
Finishes High School in Solrød and moves to Odense. Living at Christian “Legetøj”s place.

1972
Born in Roskilde DK – grew up in Jersie with farmers all over

Kids:
Lisa Olafsdottir 1989
Laura Lund Nielsen 2000
Linus Lund Nielsen 2002

Mother: Inge Lund, Social Worker & Psychotherapist
Father: Niels K. Nielsen, electrician & CEO in Conelec AS

Holding Company data:

MORTEN LUND ApS
CVR# 27414125
Gammel Moent 17, 1
1117 København K
Danmark

MORTEN LUND II ApS (Lund2 Aps)
CVR# 30491734
Gammel Moent 17, 1
1117 København K

Iban # DK6330003138611558
Swift dabadkkk

LUNDKENNER A/S
CVR# 29404143
Fredericiagade 15
1310 København K

Photos


Luara, Dad and Linus angry


Linus and Mum


Linus