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Remember to Learn From The Elder
After this reboot of my business life (and personality) I have really learned many things that are obvious to others – but ofter new to entrepreneurs.
If you are an entrerprenuer you are braking new ground (even the German VCs who are copying as if the where chinese hifi producers in the 1980′ies). You are figthing so hard to get in front of the clients – to be innovative – to break trough – that it can be really hard (nearly impossible) to absorb knowledgge from your surroundings – aka listen to people with lots of knowledge . NOTE FOR NON ENTREPRENEURS: Despite what you hear – it always starts with NOTHING – only human capital (PEOPLE) and an idea. Then comes product, money, clients, cashflow…
I have realized that – being a serial entrepreneur – the thing you naturally and unfortunately forget is: TO LOOK BACK and LISTEN TO THE ELDERLY. Its clearly because most elderly will tell you: ITS NOT POSSIBLE to do what you want to do. But my lesson over the last 18months is that you have to listen. You have to force yourself to listen and suck knowledge out of people who have exspeirience in the business you are about to enter. Consider it presales. (Hard Core Entreprenuers will say: We dont give a fuck – we are groundbreaking) – but never the less try if you can.
WHY AM I POSTING ABOUT THIS
I have always tried to have people in the board who could advise me – but it has never worked – mainly because I have been an idiot who thought I knew better… But in the last year I have been very KEEN on having board members who can support and help. Now – in the bankrupt version of me – I have been operational and not an OWNER – and I have had to listen and digest and iterate. Its highly likely that my lack of self-confidence due to my circumstances (no one has felt it ;) – has been a key. I can conclude that it has been SO EFFECTIVE and I CAN REALLY RECOMMEND IT :).Find older people with heavy industry experiences and LISTEN.
REAL WORLD EXAMPLE
In london Tuesday I had a chat with a travel industry veteran, this was our second chat – he is a big kahona. And he gave me an advice that I could implement INSTANTLY on our Everbread business model – and WOW it worked. Conclusion: Listen – feel your advisers – make them comfortable – and then SUCK the 20+ years of experiences into you bizz.
Two days ago I




February 11th, 2010 at 7:18 am
I’m happy to hear that you get more and more back on track!
February 11th, 2010 at 9:41 am
Jeg har fulgt din blog i noget stykke tid nu, fuck du sej! Hvis jeg bare havde 1/10 af dit gå påmod og viden. Jeg er 18 år og som en tosset, prøver jeg at lære noget hver dag. Om Internet Marketing, investeringer, osv. Et lille spørgsmål, hvordan holder du dig op til date med alle de ting der sker derude i business verdenen? Jeg er imponeret.
Og hvor har du ret i det med at lære fra de ældre. Fx. Marketing, der så mange nye og “smarte” reklamefirmaer der popper op over det hele. Men hvor er de fundamentale principper om “salesmanship” blevet af?
Slugt af flashy tv-ads og kæmpe bannere. Ud af de få gode reklamer er der så meget ligegyldigt bla. bla.
February 11th, 2010 at 10:39 am
kor den ud, og ja godt gjort, pas pa dig selv!!!!
February 11th, 2010 at 3:45 pm
Mortem,
What would you do if someone send you an e-mail with (in your opinion) innovative and perspective website idea?
continued…
What would you do if this guy wanted to cooperate with you?
continued…
What would you do if this guy was 18 years old?
February 14th, 2010 at 8:35 am
expect the best, be prepared for the worst, fuck what others think and do your own thing … IDEA AND PEOPLE really are the most IMPORTANT thx
February 22nd, 2010 at 12:44 pm
I completely agree with you. There is nothing better than experience and your elders typically have that experience. Yet it can be so hard to listen when you are an entrepreneur because you are trying to break new ground and very passionate about it. You have to find the right balance.
February 23rd, 2010 at 2:52 am
Interesting view but it self evident. Would be ignorant not to consult people with more experience when you try out something new. It’s exactly the same whatever kind of advice you receive or research you do prior to a new project – you have the liberty to act according to the information or ignore if you think it’s irrelevant.
Morten: Be kind to run a spell check when you do a posting :-)
February 23rd, 2010 at 6:49 pm
Mr. Lund,
I do apologize but I have to ask you this to satisfy my curiosity. How do feel about yourself most of the time? Do you feel like an archangel serial entrepreneur who aims to make the world a better place for all of us? Or do you feel like Ljon72 the sad being who writes delusional articles about himself on Wikipedia and jumps into any photo frame he can find that also contains Richard Branson? Please forgive me. I am just so curious.
February 24th, 2010 at 12:20 pm
That´s great News and what a lovely Picture. Back on Track!
February 25th, 2010 at 8:14 am
[...] Warum Erfahrung im Job wichtig ist, zeigt z.B. Mr. Lund in seinem Tech Blog. ( Lund ist der Skype Business Angel gewesen, der skype groß machte [...]
February 26th, 2010 at 2:51 pm
I would send me an email on m AT lundxy . com
February 26th, 2010 at 2:54 pm
I know it cocky – but I have decided to produce a lot – over spending a lot of time on QA.
February 26th, 2010 at 3:20 pm
OHH thanx a ugly one… Well I dont feel like any of the things u describe… I feel like Me – a farther and a ceo. thats about it
March 4th, 2010 at 4:51 pm
Once you learn to listen to the elders you must learn to filter. Remember that the old boys built this financial system and a lot of other things that are great failures. What may sound wise can be a road to disaster… Don’t trust a guy just because he is 65 and made a fortune in his life…
March 9th, 2010 at 11:39 am
I believe in making the advisers feel comfortable.
March 11th, 2010 at 2:52 pm
Hej Morten!
Ville det väre muligt for os på Interesting Times at lave et interview med dig på et eller andet tidspunkt?
Temaet for nummer 5 af vores blad er Tim Ferriss/lifehacking (se her: http://interestingtimesmagazine.com/secret/issue5cover.pdf) og dér passer du jo ind perfekt.
Jeg har en masse ting jeg gerne vil spörge dig om, så send mig en mail hvis du er interesseret.
Mange tak!
March 20th, 2010 at 6:30 am
Call me anytime
March 30th, 2010 at 5:15 am
Jim Morrison ones said;
I am the lizard king, I can do anything…
I say;
We are wizards because we’re still kicking & alive!
Enjoy it!
March 30th, 2010 at 1:02 pm
Ups, my post above is actually related to the Money, Success, Suicide and Love subject,,
(but message may be clear even the elderly wouldn’t disagree with that)